Calvin Klein
A FRAGRANCE FOR THE TWO OF US.
Nearly 15 years after the iconic CK One hit the shelves, DOMANI was tapped for the global launch of CK2, a fresh evolution of the massively popular unisex fragrance. The task at hand was clear: pay homage to the raw sex appeal Calvin Klein has owned for years while launching a new fragrance that today’s young consumers will feel was designed just for them.
Project Link:
Get Together campaign site
Services:
- Content Strategy
- Social Media
- Localization
- Marketing
- Strategy