Scribner Publishing
STEPHEN KING SHINES ON.
We wanted to answer the burning question haunting die-hard Stephen King fans: What ever happened to the young Danny Torrance? Anticipating a huge response to "Doctor Sleep," Stephen King's long-awaited sequel to "The Shining," Scribner wanted to ensure that the book got the reception it deserved.
Having worked together previously on an award-winning website for the bestseller "Far From The Tree," Scribner tapped DOMANI to build a digital experience that would both generate buzz leading up to the sequel's release and drive people to pre-order the book.
Project Link:
doctorsleepbook.com/where-is-danny-torrance
Services:
- Content Strategy
- Platform Development
- Social Media
- Mobile Web Development
- Copywriting
- Transmedia Storytelling
- Strategy