Starwood Hotels & Resorts

Manage events like a pro.

Whether planning a conference for 15 or 1500, choosing the right venue and organizing the minute details can be a painstaking and stressful process.

DOMANI partnered with longtime client Starwood Hotels and Resorts to reinvent the Starwood Meetings website, resulting in a multifaceted yet efficient marketing and event planner platform geared towards promoting the convention business of all Starwood Hotel brands worldwide.

Project Link:

Starwood Meetings
Services:
  • Systems Integration
  • Systems Architecture
  • Platform Development
  • Mobile Web Development
  • Global Localization
Category:

Perfect planning just got easier.

DOMANI developed a custom CMS and website to support Starwood's versatile marketing tactics unique to their individual brands, regions, and season. Starwood Meetings serves as an integral marketing tool for Starwood’s largest revenue stream, helping planners to easily find a venue catered to their needs and enabling Starwood properties to market and promote their event services.

Quick and Advanced Search tools seamlessly generate a list of venues, allowing users to filter and browse through more than 1,400 hotels and resorts worldwide. The Starpoints Calculator shows meeting planners how many points they can earn by booking their event as a Starwood Preferred Planner, and with loyalty rewards like 100% free nights, the tool helps convert new users and maintain repeat customers for long-term value.

  • Connecting meeting planners with the perfect property
  • Event planners can filter and browse through more than 1,400 properties worldwide - in 14 languages
  • Custom CMS supports versatile marketing tactics unique to brand, region, or season
  • Better design for better business. We did a deep dive into the UX of the property and offer pages, leading to a completely reimagined and rearchitected RFP submissions form that encouraged easier and faster booking for an all-around improved experience.
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